A professional's personal image can create an important
first impression and that image includes the car, SUV, or even truck.
I used to think that detailing a car was something people
did who truly loved their cars more than anything else in life but then I have
come to realize that's not true.
As a writer and consultant to small business owners,
detailing one's car and keeping it fresh looking can be part of a marketing
effort.
Many times, prospective customers or those in our referral
networks see the vehicle professionals drive. The car doesn't have to be a
luxury brand to be perceived as valuable but it does need to be clean.
The point was driven home to me when I met Chris Davison of
Formula 1 Mobile Detailing in West Covina. Chris services business owners and
residences throughout the cities of Los Angeles County, San Bernardino County,
and Orange County.
Detailing preserves the paint and gets rid of swirl marks
and scratches. In many cases, Chris can give customers a one-year warranty and
up to a five-year warranty.
Consider getting your car detailed as one small part of
projecting a professional and credible image.
