Monday, February 27, 2012


Flash drives have become indispensible for transferring our word documents and Power Point presentations from one laptop to another. Here's a way to compare flash drives without having to drive to an office supply store.
I offer businesses a way to get cash back on all office supplies, including flash drives and other electronics. One of my favorite stores is Tiger Direct.com which has free shipping and speedy delivery to California.
Here's how you compare flash drives for price, value, and shipping costs.
Option 1
Log on to this link which takes you to Shop.com, a comprehensive web portal, with a site leading to Tiger Direct.com. You'll notice my name above.
Click on the shop now button and enter your email. Now, you're in the Tiger Direct.com store and can compare flash drive prices.
Once you make your purchase, you can qualify for getting cash back on your purchases and there is free registration.
Option 2
Log on to Shop.com with this link that has "flash drives" in the search box. Be specific if you want certain size flash drives like 16 gigabyte. My favorite is the Patriot flash drive.
You can do this with any product. You'll notice different prices and different stores offering the product.
Go ahead and log on. If you have any questions, please email me, Don Simkovich, at dsimkovich@righttouchmarketing.com.

Marketing your online presence for small business owners


I just wrote three blog posts on marketing your online presence. This requires a strategy and consistent actions. It's not hard to do, but marketing online and building an audience, or presence, requires consistency. 


For a free website demo, see the link at the end of this post.
  1. It begins with your website. Click here for the post.
  2. Social media plays a role. It enhances your website presence. Click here for that post.
  3. Offering articles and white papers to your readers is another part of marketing online and developing a following. Click here for that post.
Having content that readers find helpful on your website and articles is the most important place to start.
Offering a valuable giveaway for free markets your knowledge.
Participating in social media conversations builds relationships.
Each one deserves its own series and I'll be developing that for the near future.
I help small business owners, including professionals and performers, market to get noticed online and attract new clients.

Thursday, February 23, 2012

Marketing your online presence as a professional with articles and white papers


Share quality information that your readers can put to use immediately through articles and whitepapers and you will make major strides in setting yourself apart from your competitors.
Writing articles, or white papers, is a way to meet the needs of your customers and while earning a position of authority. You can share your knowledge about your industry, trends, specific products, and how your services will help your clients save time, money, find new customers, generate revenue, improve their health -- or whatever their needs and wants are.
Article Types
Tips articles are excellent topics to produce.
About articles are good to provide an overview of an industry.
Case studies show how you've created results.
Article lengths for online writing should run from 350 words to 600 words. Use headings and sub-headings to break up text and make paragraphs no more than a few sentences.
White papers should be more formal and include citations from journals and quotes from industry leaders. These should contain more detailed information on macro forces shaping an industry and then building a case for actions your prospective clients should take.

Make sure your website pulls in your blog where you can post your article. Click here to see a free demo for a website content management system that can pull in Wordpress blogs or Blogger blogs.